Facebook and Twitter Now Integrated With VUDU

Another delicious feature from the VUDU team: You can now share your movie ratings on Facebook and Twitter directly from your VUDU enabled TV or Blu-ray players, with just once click on your remote.


And VUDU gives you an immediate preview of your Facebook post (Twitter preview coming soon), so you can see what your friends and followers will see.


As you’d expect, your Facebook and Twitter movie rating posts are linked to that movie’s detail pages on our web site.

But there is a sweet and clever feature: if you access the Facebook or Twitter App on your VUDU enabled TV or Blu-ray player with VUDU Apps, you are only one click away from watching a movie rated by a friend: All movie ratings posts are live within VUDU and clicking on the movie title in Facebook or Twitter will take you directly to that movie in the VUDU Movie service.

We will drive Facebook and Twitter integration deeper into the VUDU Movie service in the near future. Please share your ideas of how to best leverage social networking within our platform – just leave a comment below.

VUDU Seen in VIZIO’s Super Bowl Ad

Did you see us in the big game tonight????  We are excited about our partnership with VIZIO and certainly delighted to be in their first Super Bowl commercial – check it out, along with an online demo of VUDU on VIZIO  here.  Sure,  the VUDU Logo  is visible twice for a few seconds, but hey… over 100 million people were watching!

VIZIO is one of the most aggressive entrants in the Internet enabled TV segment. Their new TV’s are just great, truly optimized for Internet use with advanced remote (yes there is a pull out keyboard), built-in wifi on all models, and some of the slickest software we have seen around. And as usual expect great value from VIZIO’s consumer-friendly pricing.

VIZIO is an amazing entrepreneurial success story. Started in Irvine, CA in 2002 with 3 employees and $600K, eight years later, it has become a multi-billion dollar business that commands over 20% of the US TV market.

How does a startup enter a mature market dominated by industry giants and become the market share leader in just eight years? The answer is business model and distribution innovation.

VIZIO shook the market by disaggregating the TV business model, shifting from the vertically integrated model followed by industry giants to a PC style outsourced model where the company focuses its resources on product design and marketing leaving manufacturing to outside partners. The result has been a nimble organization, able to churn out new TV models faster and at lower cost than was possible with the traditional vertically integrated model.

VIZIO has also driven significant innovation in distribution, with a focus on mass market channels like Walmart and Costco. In 2002 this was an iconoclastic idea because these super efficient channels were not yet “players” in the consumer electronics market.

The strategy took the industry by storm and from its humble beginnings in 2002 VIZIO is now itself a consumer electronics giant.  We are proud to be delivering the VUDU experience on Vizio’s new Internet-connected HDTVs.

Wikipedia and VUDU: A Marriage Made In Heaven

We always look for ways to make the VUDU experience more enjoyable, more fluid, and more informative.  So today we’ve integrated Wikipedia right into the VUDU interface.


Select the Wikipedia menu item on the page for any movie and find out what the world has to say about it.  And you don’t have to stop there – you can navigate through all of the links on the Wikipedia page just like you would on Wikipedia.com, going as far as your interest and curiosity takes you.  What’s more, VUDU automagically creates links back into the VUDU service for any movie, actor, or director it knows about.


So you can navigate from a movie >> to its Wikipedia article >> to the Wikipedia article of an actor in that movies >> to that actor’s filmography on VUDU.  Super cool and guaranteed to make looking for great things to watch more fun and interesting than ever.

This is another great example of what we can do by leveraging our Internet platform. The movie service is no longer an isolated island – it benefits from live access to the wealth of Internet information.

You may have noticed we’ve been rolling out new features a lot lately, almost on a weekly basis.  We’re able to do this because our whole service, including its user interface, is hosted in the “Cloud”.  This architecture has several important positive benefits:

  • We can add great new features (Wikipedia, Rotten Tomatoes, theatrical trailers, just to name a few) quickly and easily.
  • You don’t have to wait for a manufacturer firmware updates to get the newest and best stuff from VUDU.  It just appears.
  • We are able to deliver the same great VUDU movie service to all of our customers, regardless of what device they use.

Adding Wikipedia is our latest effort to make your movie-watching experience the best it can be, so check it out and let us know what you think.  If there are other features you think we should add, tell us that too.